Public Art Master Plan

Description

We ensure meaningful community engagement and a lasting impact through public art: Our expertise goes beyond just organizing an art festival. We deliver a tailored, culturally relevant project by conducting in-depth research, engaging with the community, and developing a comprehensive master plan. This ensures that the festival not only showcases exceptional art but also fosters long-term community involvement and leaves a lasting legacy.

We offer a low-risk initial engagement to build trust: To make it easy for you to see the value we provide, we begin with a smaller phase of work, such as research and an initial site visit. This allows you to experience the quality of our services before committing to the entire project, ensuring a strong foundation of trust and clarity from the start.

We prioritize transparency in every step: Our services are broken into clear, outcome-based milestones. This provides full transparency throughout the process, ensuring that you can track progress, approve deliverables at each phase, and manage payments accordingly, giving you control over the entire project. Below is an example of the payment schedule and milestones for a total of $100,000 budget distributed over a year. Contact us to discuss your specific budget and timeframe.

We align our services with your budget for maximum impact: We understand the importance of staying within your total project budget. Our consultancy fee is structured to provide the best value while helping you strategically allocate resources to maximize the festival’s success and long-term impact.

Milestone 1. Initial Engagement and Research (Months 1-2)

• Activities:
  • Initial meetings with stakeholders.
  • Cultural and historical research of the city.
  • First site visit and assessment of potential locations for installations.
  • Development of community survey and public engagement strategy.
• Deliverables:
  • Research report on the city’s cultural heritage and public art opportunities.
  • Initial survey strategy.
• Payment Milestones: 10% ($10,000) spread across one or two months.

Milestone 2. Community Feedback (Months 3-4)

• Activities:
  • Conduct surveys, community interviews, and public feedback sessions.
  • Organize public meetings, including presentations to stakeholders.
  • Conduct additional site visits.
• Deliverables:
  • Comprehensive community feedback report.
  • Public meeting presentation.
• Payment Milestones: 10% ($10,000) spread across one or two months.

Milestone 3. Cultural Master Plan Draft (Months 5-6)

• Activities:
  • Draft a cultural master plan that includes identified opportunities for art installations (murals, sculptures, interactive works), community engagement, and tourism potential.
  • Present the draft plan to the board for discussion.
• Deliverables:
  • Draft a cultural master plan.
  • Detailed presentation to the board.
• Payment Milestone: 15% ($15,000) distributed over two months ($7,500 per month).

Milestone 4. Finalization of the Master Plan (Months 7-8)

• Activities:
  • Refine and finalize the master plan.
  • Secure approvals and finalize locations, types of art, and community events.
  • Begin preparation for implementation (e.g. permits).
  • Artist Selection through an open call, Board Vote, and Community Vote.
  • Open call-to-artist software is included with our Master Plan package.
• Deliverables:
  • Finalized master plan ready for implementation.
  • Selected artists list.
• Payment Milestone: 15% ($15,000) over two months ($7,500 per month).

Milestone 5. Implementation: Art Installations and Community Events (Months 9-11)

• Activities:
  • Oversee the installation of public art (murals, sculptures, utility box art, etc).
  • Organize and manage community events (workshops, public talks, unveiling).
  • Coordinate with artists, contractors, and community leaders.
  • Develop a long-term maintenance plan for the art installations.
  • Conduct a final review meeting with stakeholders to evaluate the festival’s success.
• Deliverables:
  • Progress reports and completed installations.
  • Successful execution of community events.
  • Long-term maintenance and sustainability plan.
• Payment Milestone: 30% ($30,000) distributed during the implementation phase.

Milestone 6. Marketing for Tourism Development (Month 12)

• Activities:
  • Develop a marketing strategy aimed at positioning the festival as a major tourism attraction.
  • Collaborate with local tourism boards to promote the event.
  • Engage in digital marketing (social media, email campaigns) and work with local media for coverage.
• Deliverables:
  • Marketing plan with key performance indicators.
  • Social media, press releases, and tourism-related promotions.
• Payment Milestones: 20% ($20,000) spread across one month.