What Is Sponsored Content?
Sponsored content is a modern marketing tool designed to connect your message with the right audience in a natural and engaging way. Unlike traditional ads, it lives on Monochronicle's social media channels as a real post — created, published, and promoted by us — so your promotion feels authentic and informative, not disruptive. This approach builds trust, credibility, and stronger connections with the people you most want to reach.
Sponsored Content for Public Art
In the public art field, sponsored content is a powerful way to highlight open calls, projects, events, or cultural initiatives. Whether you're an arts administrator seeking more applicants, a business promoting an arts partnership, or an artist announcing a major project, our channels put your story in front of the right audience. By featuring your content in Monochronicle's curated social network, you engage directly with artists, administrators, cultural leaders, and supporters who are already invested in the arts.
Boost Your Visibility
For $500 per post, we create and publish your announcement across Monochronicle's Instagram and Facebook, then amplify it with a paid, targeted boost. Every campaign includes:
Post creation — a polished carousel or video post built from your materials or our improvisation, in a format proven to perform for open calls and announcements
Structured open call — for open call promotion, we create a structured listing on Monochronicle and redirect applicants to your form
Organic publishing — posted to Monochronicle's followed, engaged public art audience
Paid promotion — a targeted Meta ad campaign extending your reach well beyond our followers, with targeting by interest (public art, murals, sculpture, film, photography), geography, and demographics. Meta ad cost included.
A full performance report — delivered after the campaign closes with our recommendations for the next steps.
What You'll Receive: The Performance Report
You never have to wonder whether it worked. Every sponsored post comes with a Monochronicle Marketing Support Report, a documented record of your campaign you can share with your committee, board, or leadership. The report covers:
Reach and views — how many people saw the post, combining organic and paid activity
New audience share — what percentage of viewers were beyond our existing followers (recent campaigns have reached audiences that were roughly 88% non-followers — new eyes on your opportunity)
Engagement — likes, comments, saves, and shares, broken down individually
Actions taken — profile visits, link taps to your open call or website, and new follows
Audience profile — age range, gender, and top locations reached by the paid boost
Cost efficiency — cost per 1,000 people reached, per interaction, and per link tap, so you can benchmark against any other channel you use
Recommendations — what we'd do next time to improve results, in plain language
A real example: a recent open call announcement, boosted for five days, reached over 2,600 people, generated 155 interactions and 140 profile visits, and cost $19.13 per 1,000 people reached — with a complete report delivered to the client documenting every number above.
Partner with Industry Brands
Sponsored content is also an excellent opportunity for brands that provide materials, supplies, and services essential to public art. From paint manufacturers and scaffolding companies to lighting suppliers, fabrication shops, insurance providers, and maintenance services. Our channels let you showcase your products directly to the professionals who use them. By placing your brand alongside real projects and open calls, you position yourself as a trusted partner in building the future of public art.
Why It Works
Reaches a curated audience of art professionals and stakeholders, plus targeted new audiences beyond it
Promotes open calls, projects, and opportunities with authenticity
Highlights products and services in the real-world context of public art
Enhances your brand's credibility within the arts ecosystem
Delivers measurable, documented results: every campaign closes with a full performance report
Take Action Today
Sponsored content amplifies your impact, and it proves it. Place your story, opportunity, or open call in front of the right audience, receive a documented record of the results, and join us in strengthening the field of public art.
